Primarily covering topics about affiliate & search engine marketing, micro & mobile blogging, making money online, search engine ranking & optimization, social media & networking, software & technology, web development & graphic design, and anything else on my mind.
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Choosing The Perfect Domain Name For Your Blog

Here is a very wonderfully written article provided to me by Dave from Tailgating Ideas. In this article Dave shares quite a bit of information that will help you learn how to choose the perfect domain name for your blog.

Be sure to visit his blog as I find it to be very creative and unique. I met Dave a few months ago when he signed up to advertise his blog on mine. Dave is a true talented blogger and someone you could learn a lot from. He has a very unique style that makes his niche blog very interesting to follow.

Guest Post written by Dave from Tailgating Ideas.

It’s 2008 and all the good domain names are already taken, right? Not necessarily. Sure the three, four and five letter domains, no matter how strange they may sound, are probably already gone. Sorry that you were late to the party but you can still find a great domain name in today’s climate. Don’t let the perception of the lack of “good” domain names prevent you from starting a new blog.

Today’s web user is not the same type as they were a few years ago. Most people rely on search engines to find what they want and rarely type the URL directly into their browsers. Length of URL does not matter in a search. Have you ever failed to click on a link in Google because the domain name was too long? Of course not. It wouldn’t matter if it was supercalifragilisticexpialidocious2008.com. As long as it was what you are looking for, you would visit the blog. If it is really good, you will put it into your RSS reader and come back again and again.

Because almost all the short domain names are either in use or gobbled up by cyber squatters, you need to accept the fact that your domain name is not going to be five letters or shorter. Garryconn.com falls into this category and yet you are still reading this post, aren’t you? The key is to find a domain that combines two or three words that convey what you are all about. That way when people search using those two or three words together, invariably your blog will come up first in the search engine.

The process is quite easy in four simple steps.

  1. Find a very generic word that describes what your new blog is about.
  2. Plug that single word into the SEOBook.com key word suggestion tool. This will render results of the other words that people are using in conjunction with your generic keyword during searches.
  3. Find the shortest combination of words that are used with your basic word that are unregistered.
  4. Register your new domain name. The best part of this technique is that the resources to find your name are free.

Here’s an example. Let’s just say you are a great parent and want to share your experiences and advice online. A search on SEOBook.com returns a number of words people have used in combination when searching on “parenting”. Of course the most obvious combinations for such a highly sought after keyword will probably already be registered. With a little creativity you can still find a great domain name that includes two or three words that people are actually using in search engines right now.

By using the example of “parenting” I found that the words “best” “parenting” and “principles” were all being searched on in conjunction with each other. A quick check on your favorite domain registration site (mine is Godaddy.com) and you will discover that bestparentingprinciples.com is available. Of course it is not a short domain name but then again, it is 2008. You think that parenting.com is just going to be floating out there unclaimed? Get real.

A sure fire way of confirming that you made a good domain choice is to use the exact terms in a Google search. If you see a number of sponsored links on the results page, that means there are other sites that think those key words are valuable. Why would they be paying Google to bid on those key words if they were not valuable? By registering that domain it is like you are getting that ad space for free. It stands to reason because normally a website domain with the exact key words in a given search will be at the top of the organic results. Those other suckers are paying for your brand name and all you had to do was register the URL.

I used this exact technique when choosing my domain name back in August 2007. I am a rabid sports fan and love to go tailgating and host tailgate parties before games. When I chose tailgating as the niche I was going to blog about, I assumed that tailgating.com and tailgateparty.com were already claimed. I was right. I used the same technique I just explained and discovered that a lot of people were using the terms “tailgating” and “ideas” together in searches. A quick check on godaddy.com and sure enough, tailgatingideas.com was available. I searched using those two words and I found major retailers like Ace Hardware and Target Stores were bidding on those exact terms in Google AdWords. Once I saw that I was convinced I had found my new blog name. When you go to any search engine on the net, type in Tailgating Ideas and my blog is No. 1 in every organic search. Go ahead and test my claim.

Special thanks to Garry Conn for allowing me the opportunity to blog about something I typically do not blog about. Normally I am writing about the latest gear and the coolest gadgets for making your next tailgate party a success. Hopefully these tips will help you find your next domain name without having to pay someone or buy a book.

Sports fan? Concert goer? You could us some Tailgating Ideas.
http://www.tailgatingideas.com/

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10 comments

1 Read My Guest Article on GarryConn.com — Don’t Just Tailgate, Tailgate Better - Tailgating Ideas { 06.19.08 at 2:52 am }

[...] my guest article on GarryConn.com HERE. Oh yeah, if you are a social media user, make sure to stumble it, digg it, mixx it, reddit, [...]

2 Mark at MeAndMyDrum.com { 06.19.08 at 8:05 am }

Nice job, Dave. Indeed, it is a shock when you discover that the perfect domain name is already taken. How dare they do that! :) But, as you say, sometimes just making a small adjustment can tip the scales in your favor.

I’ve been doing some recent research into finding a business name. Just when I thought I found a great name, I Googled it and found that someone else had come up with the name first. However, they hadn’t registered the domain name. Now, the result I found isn’t something anyone would search on outright, nor does it look like the place I found in the SERPs is really using the name, but I wanted something pure, if that makes sense.

So I started tweaking the name a bit, even switching out part of it to get a unique combination that I’d be happy with. Still plugging away at it, but the list is starting to look like it has some viable options.

Thanks for the great advice!

3 JK Swopes { 06.19.08 at 10:01 am }

Wow…great post dude! I typically use the method of coming up with a domain name that relays the intent of the site. But I have never even thought of doing keyword research like you just laid out, to come up with the domain name. I’ve been doing more of the random brainstorming, or, just something that communicates my message.

I will definitely be using this in the future….geez, where does Garry find these guys!

Great stuff.

4 Garry Conn { 06.19.08 at 12:32 pm }

I will definitely be using this in the future….geez, where does Garry find these guys!

Great stuff.

Tailgating…. :)

Duh…..

5 JK Swopes { 06.19.08 at 1:02 pm }

ha, I love it Garry, you bring nothing but great content, even with the people you choose to guest post on here. Keep it up man and thanks for EVERYTHING.

6 Tom - StandOutBlogger.com { 06.19.08 at 2:42 pm }

There are still a heap of great domains that have not been snapped up. Great way of finding them though.

7 Garry Conn { 06.19.08 at 2:53 pm }

I once thought that I needed to hurry up and buy domain names in bulk fearing that someone else would get them. But I know all too well that great domain names are really endless.

Also many people that register domain names end up not doing anything with them. You can easily put a registered domain name on your radar and keep an eye on it for a year or two and purchase it immediately after it expires.

8 Thank You Text Link Sponsors - June 2008 | JackBook.Com { 06.20.08 at 2:09 pm }

[...] Choosing The Perfect Domain Name For Your Blog [...]

9 Forest { 06.22.08 at 6:16 am }

Domain buying stresses me out…. in fact I spent hours and hours yesterday and finally came up with one using the exact same technique you outlined… but before I read this, so I am pretty ptoud of myself for thinking of doing it that way :)

I also had no idea what tailgating was!!! So ahd to go and visit the blog.

Thanks for awesome post.

10 Another Guest Post on GarryConn.com — Don’t Just Tailgate, Tailgate Better - Tailgating Ideas { 08.13.08 at 1:12 am }

[...] RSS feed. Thanks for visiting and we hope you become a regular.You may recall back in June I did a guest article for Garry Conn that appeared on his blog aimed at bloggers who want to make money online. Either [...]

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